An open forest-green rigid box on cream linen, a glass perfume bottle and a serum dropper held in a two-cavity fibre insert, the lid resting beside it

Every Product Deserves an Entrance.

Rigid boxes and fibre inserts, shaped to your product and finished to your brand.

The Problem We Solve

Premium products are often let down by the packaging they arrive in.

Brands put years into the product, the formula and the identity. Then the box opens, and the first thing a customer touches says the opposite.

A glass perfume bottle sitting loosely in a roughly cut black foam insert inside a grey card box
The Usual InsertCut foam or a plastic tray: loose, budget-looking and made of plastic.
The same perfume bottle held upright in a smooth off-white fibre insert inside a forest-green rigid box
A Celiform InsertWet-pressed fibre shaped to the product: held exactly, smooth to the touch, no plastic.

Celiform closes that gap. We design the box, the insert and the finish together, around your product, so the first moment feels as considered as what’s inside.

Our Vision

To change the way every great product is unboxed.

We want every brand with a great product, in every category, to have packaging that matches it: an insert shaped to the product, a box finished to the brand, and no plastic inside.

The Complete Package

A rigid box, a fibre insert and the finishing, designed together and delivered by one team.

Three rigid boxes stacked, wrapped in textured green, sand and cream papers

Rigid Box

Lift-off, book-style, magnetic or drawer, wrapped in the papers and colours of your brand.

A smooth off-white fibre insert with two cavities, lifted out beside its open green box

Fibre Insert

Wet-pressed fibre shaped to your product: smooth to the touch, rigid in the hand, no plastic.

Close-up of the Celiform mark foil-stamped in gold on a forest-green rigid box

Finishing

Embossing, foil stamping, spot UV, soft-touch lamination and printing, chosen per project.

Why Celiform

What changes when your packaging comes from Celiform.

TopicUsual premium packagingWith Celiform
The insertFoam, EVA or a plastic trayWet-pressed fibre: smooth, rigid and made without plastic
The fitA stock tray or a cut-out the product can move inA cavity designed around your product, approved by you as a drawing first
The packageBox, insert and finishing arranged separatelyBox, insert and finishing designed together, so they fit and match
Before productionYou see the result when the order arrivesYou hold a sample made to your product before anything is produced
QualityOften not checked against an approved sampleEvery batch checked against the sample you approved
Who you talk toA sales team or an account managerThe founders, from first message to delivery
Cover of the Celiform catalogue: an open green box with a jar held in a cream fibre insert

The Celiform Catalogue

Insert types, rigid box styles, finishing options, applications and how to order, in one PDF.

PDF · 6 pages · 2.0 MB

Start Your Project

Send us your product and your launch date. One of the founders will reply within one business day.

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